Redefining what it means to be a successful brand

It’s time for brands to value their partners and customers as much as their bottom line.

Lily posing with a pen in front of a pinned up moodboard

Background & experience

My experience stems from years of trial-and-error, emphasizing the importance of strong relationships to foster thriving communities.

With a self-taught comprehensive understanding of influencer marketing, I have successfully helped companies achieve and surpass revenue milestones. My expertise lies in navigating deal negotiations, identifying valuable profile qualities, optimizing influencer investments, and most importantly, treating influencers with the respect they deserve as human beings.

Brand values

BUILDING MEANINGFUL RELATIONSHIPS

I am dedicated to treating my clients and partners as people, not just business transactions.

EMPOWERING EMERGING BRANDS

I provide guidance, creative solutions and support to help brands realize their full potential.

PRIORITIZING
BOUNDARIES

I respect clients’ boundaries and push them outside their comfort zones to explore new ideas.

BRINGING JOY TO THE PROCESS

While marketing can be serious business, it’s important to enjoy the ride of building a brand.

FOSTERING A CULTURE OF INCLUSIVITY

By fostering a culture of inclusivity, I help brands connect with all walks of life.

BRANDS I’VE WORKED WITH

My approach

I redefine influencer marketing as "relationship marketing," emphasizing the importance of strong connections. The success of influencer programming, its scalability, and goal achievement depends on the quality of relationships with talent, agents, and agencies involved.

With an approach that is anchored in the human experience, I recognize that brand partners are more than just numbers on a spreadsheet. I don’t just grow brands, I truly build relationships that last.

Packages for brands

FOR THE EARLY ADOPTER

FOR THE TRIED & TESTED

FOR THE EXPERIENCED

 

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